{"id":29701,"date":"2022-03-11T08:06:51","date_gmt":"2022-03-11T08:06:51","guid":{"rendered":"https:\/\/g9hq0oamq8.onrocket.site\/method\/competitive-product-survey\/"},"modified":"2022-03-11T08:06:51","modified_gmt":"2022-03-11T08:06:51","slug":"competitive-product-survey","status":"publish","type":"methode","link":"https:\/\/www.innovation.wiki\/de\/method\/competitive-product-survey\/","title":{"rendered":"Competitive Product Survey"},"content":{"rendered":"<p>Bei der Competitive Product Survey oder Substitutionsanalyse geht es im Wesentlichen um das Sammeln, Vergleichen und Auswerten von Informationen \u00fcber \u00e4hnliche Produkte und Angebote des Wettbewerbs.<\/p>\n<p>Das \u00fcbergeordnete Ziel ist es dabei, Kenntnisse \u00fcber das relevante Marktangebot zu erhalten und dabei potentielle Nischen aufzudecken.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bei der Competitive Product Survey oder Substitutionsanalyse geht es im Wesentlichen um das Sammeln, Vergleichen und Auswerten von Informationen \u00fcber \u00e4hnliche Produkte und Angebote des Wettbewerbs. Das \u00fcbergeordnete Ziel ist es dabei, Kenntnisse \u00fcber das relevante Marktangebot zu erhalten und dabei potentielle Nischen aufzudecken.<\/p>\n","protected":false},"featured_media":29778,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"working-guide":[],"transformation-blocks":[],"innovation-stage":[8,10],"class_list":["post-29701","methode","type-methode","status-publish","has-post-thumbnail","hentry","innovation-stage-verstehen","innovation-stage-beobachten"],"_links":{"self":[{"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/methode\/29701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/methode"}],"about":[{"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/types\/methode"}],"version-history":[{"count":0,"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/methode\/29701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/media\/29778"}],"wp:attachment":[{"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/media?parent=29701"}],"wp:term":[{"taxonomy":"working-guide","embeddable":true,"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/working-guide?post=29701"},{"taxonomy":"transformation-blocks","embeddable":true,"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/transformation-blocks?post=29701"},{"taxonomy":"innovation-stage","embeddable":true,"href":"https:\/\/www.innovation.wiki\/de\/wp-json\/wp\/v2\/innovation-stage?post=29701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}