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Opportunity Response Model

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The Opportunity Response Model provides a simple way to analyze and illustrate a company’s ability to innovate and economically respond to market opportunities, by plotting an intersecting graph.

Here, the X-axis usually shows the advancing time (t) it takes to seize a market opportunity in the specific company. The Y-axis in turn illustrates the potential of a market opportunity on the one hand and the competitive position of the company on the other.

Registered users will find a detailed description of how to use the method in a meeting or workshop context in the next section. Registration is free of charge.

In addition to this description, you will find complete instructions on how to use the method in a team meeting or workshop in the Innovation Wiki. All you need to do is register free of charge and you will have access to this and more than 700 other methods and tools.

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