{"id":49713,"date":"2023-07-09T08:05:46","date_gmt":"2023-07-09T08:05:46","guid":{"rendered":"https:\/\/g9hq0oamq8.onrocket.site\/method\/offering-activity-culture-map\/"},"modified":"2023-07-09T08:07:10","modified_gmt":"2023-07-09T08:07:10","slug":"offering-activity-culture-map","status":"publish","type":"methode","link":"https:\/\/www.innovation.wiki\/en\/method\/offering-activity-culture-map\/","title":{"rendered":"Offering Activity Culture Map"},"content":{"rendered":"<p>With the Offering-Activity-Culture Map we can discover innovation opportunities and innovation search fields with a change of perspective between offering, actions and culture.<\/p>\n<p>The Offering-Activity-Culture Map uses three perspectives to discover new innovation opportunities:<br \/>\n1. the current offer, product or service with its functions and features<br \/>\n2. the actions that people perform with and around this offer.<br \/>\n3. the cultural context in which people use this offer<\/p>\n<p>With this approach, the Offering-Activity-Culture Map significantly broadens perspectives. With this tool we see our offer or idea not only as a collection of functions and properties, but we understand it as something that connects people, their actions and their culture.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With the Offering-Activity-Culture Map we can discover innovation opportunities and innovation search fields with a change of perspective between offering, actions and culture. The Offering-Activity-Culture Map uses three perspectives to discover new innovation opportunities: 1. the current offer, product or service with its functions and features 2. the actions that people perform with and around&#8230;<\/p>\n","protected":false},"featured_media":37811,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"working-guide":[],"transformation-blocks":[],"innovation-stage":[119,139,140],"class_list":["post-49713","methode","type-methode","status-publish","has-post-thumbnail","hentry","innovation-stage-understand","innovation-stage-analyze","innovation-stage-synthesize"],"_links":{"self":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode\/49713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode"}],"about":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/types\/methode"}],"version-history":[{"count":0,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode\/49713\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/media\/37811"}],"wp:attachment":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/media?parent=49713"}],"wp:term":[{"taxonomy":"working-guide","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/working-guide?post=49713"},{"taxonomy":"transformation-blocks","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/transformation-blocks?post=49713"},{"taxonomy":"innovation-stage","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/innovation-stage?post=49713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}