{"id":51184,"date":"2023-09-18T12:34:27","date_gmt":"2023-09-18T12:34:27","guid":{"rendered":"https:\/\/www.innovation.wiki\/method\/smart\/"},"modified":"2023-09-18T12:34:27","modified_gmt":"2023-09-18T12:34:27","slug":"smart","status":"publish","type":"methode","link":"https:\/\/www.innovation.wiki\/en\/method\/smart\/","title":{"rendered":"SMART"},"content":{"rendered":"

SMART is a project management technique that goes back to George Doran. It is used to formulate target statements using certain minimum criteria.<\/p>\n

The letters of the SMART acronym stand for S equals specific, M equals measurable, A equals challenging, R equals realistic, T equals scheduled.<\/p>\n

In the context of an innovation project, SMART helps to set the direction of a problem-solving process and to focus the process well and efficiently. SMART gives direction to the subsequent process and a basis for ideation of what to look for (rather than what to avoid).<\/p>\n

The literature also mentions disadvantages. Thus, purely intuitive idea finders and design thinkers often find it difficult to formulate a goal, and thus to determine a defined end state, before collecting ideas.<\/p>\n

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SMART is a project management technique that goes back to George Doran. It is used to formulate target statements using certain minimum criteria.<\/p>\n

The letters of the SMART acronym stand for<\/p>\n

S = specific,
\nM = measurable,
\nA = accepted\/ demanding, R = realistic,
\nT = terminated.<\/p>\n

In the context of a project, SMART helps set the direction of a problem-solving process and focus the process well and efficiently. SMART gives direction to the subsequent process and a basis for ideation of what to look for (rather than what to avoid).<\/p>\n

In the digital transformation, the individual tasks in the process can be clearly named and demarcated, so that good results are achieved in distributed teams with fewer opportunities for coordination.<\/p>\n

Particularly in the digital transformation, the naming of clear goals is important and necessary in order to identify duplications or to name topic areas that have not been worked on.<\/p>\n

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Advantages<\/p>\n

– clear structure and “Excel friendly” mapping
\n– with changing teams good handover and documentation possible
\n– easy to learn and apply<\/p>\n

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Disadvantages<\/p>\n

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  • Often, purely intuitive idea finders and design thinkers have a hard time formulating a goal and committing to a defined end state before collecting ideas.<\/li>\n
  • The scope of each objective, depending on the level of detail, can vary significantly and can lead to a distortion of the scope of work for inexperienced participants.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

    Formulation technique to describe goals efficiently, clearly and effectively.<\/p>\n","protected":false},"featured_media":45718,"template":"","meta":{"_surecart_dashboard_logo_width":"180px","_surecart_dashboard_show_logo":true,"_surecart_dashboard_navigation_orders":true,"_surecart_dashboard_navigation_invoices":true,"_surecart_dashboard_navigation_subscriptions":true,"_surecart_dashboard_navigation_downloads":true,"_surecart_dashboard_navigation_billing":true,"_surecart_dashboard_navigation_account":true,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":""},"working-guide":[],"transformation-blocks":[147],"innovation-stage":[139],"class_list":["post-51184","methode","type-methode","status-publish","has-post-thumbnail","hentry","transformation-blocks-p1-leading","innovation-stage-analyze"],"_links":{"self":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode\/51184","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode"}],"about":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/types\/methode"}],"version-history":[{"count":0,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/methode\/51184\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/media\/45718"}],"wp:attachment":[{"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/media?parent=51184"}],"wp:term":[{"taxonomy":"working-guide","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/working-guide?post=51184"},{"taxonomy":"transformation-blocks","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/transformation-blocks?post=51184"},{"taxonomy":"innovation-stage","embeddable":true,"href":"https:\/\/www.innovation.wiki\/en\/wp-json\/wp\/v2\/innovation-stage?post=51184"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}