Solutions to problems in one industry are often found in another. Cross Industry Innovation is about learning from solutions that other areas have found for themselves and transferring solution approaches to your own topic.
That is why it is so important to look beyond the end of one’s nose and systematically make this a principle.
Advantages are:
1) Knowledge that has already been proven can be used to keep development risks low and shorten innovation cycles.
2.) At the same time, the costs can be kept low.
3) The own development results/patents can be used in other industries without competitive conflicts.
4) Emergence of cooperations and thus higher innovative power.
5) New perspective on the own offer and the corresponding success criteria.