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Business Model Canvas

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Structured idea generation for new business models on a scientific foundation.

The Business Model CANVAS invented by Alexander Osterwalder enables a structured representation of both new and existing business models.

Using nine building blocks, the participants go through each neuralgic position of a business model, capture essences and work out correlations and logical links.

The pictorial representation helps to achieve a quick common understanding and makes the model accessible and comprehensible at any time, even for those not involved.

The technology ensures fast business model generation and a good overview even for those external to the process. However, the efficient broad use of the tool for all phases of an innovation process requires good training.

The Business Model Canvas invented by Alexander Osterwalder enables a visual and structured idea generation for generating new or improved business models.

Using nine building blocks, the participants map each neuralgic part of a business model, capture essences and work out connections and logical links. The pictorial representation helps to a fast common understanding and makes the model also for uninvolved ones at any time accessible and comprehensible.

The technology ensures fast business model generation and a good overview also for people external to the process. However, the efficient broad use of the tool for all phases of a transformation process requires a good familiarization.

Registered Users will find a detailed description of the use of methods in a meeting or workshop context in the next section. Signing Up is free of charge

In addition to this description, you will find complete instructions on how to use the method in a team meeting or workshop in the Innovation Wiki. All you need to do is sign up for free and you will have access to this and more than 700 other methods and tools.

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