In CATWOE we are dealing with a very classical analysis technique for the understanding phases of an innovation project.
CATWOE is a made-up word for a problem or goal definition checklist. It was published by Peter Checkland and Jim Scholes. This method does not focus on the challenge itself itself, but the environment or the surrounding system in the central focus of the method.
A headline about a CATWOE consideration would read something like this:
– “A process designed to …”
– “A facility that …”
– “A system that …” or
– “A device used for …”
CATWOE is certainly particularly suitable for analyzing and describing challenges in the area of process or service innovations. For example, if in your opinion the quoting process in your company is no longer running optimally, this technique would be worth a try.